Develop A Brand New Website
Lab-based focus groups
Using our own lab-based facilities to conduct focus groups, we can provide information about the needs, behaviour and attitudes of your target market, enabling you to devise an effective website (and also to assess the existing website of your competitors).
This is how we do it :-
- Briefing meeting with you to agree:-
- the objectives of the research in relation to the website
- the recruitment criteria for the target sample
- question areas and stimulus material
- RPM Research recruits representatives of your target market in groups of six
- Respondents attend in-depth, experiential focus group sessions in our lab-based facilities
- RPM Research provides detailed analysis and presents report with strategic recommendations
Test A Website/Web Pages Pre-launch